Total Visits▲ 4%
2,000
653 order visits
Conversion Rate
32.6%
Visits → orders
Order Value
₹49.63 L
ROI 3.7× on expense
Travel Expense
₹13.56 L
₹678 per visit
Avg Call Time
17 min
7,128 samples given
Visits vs Order Value
Bars = visit count · line = field order value (right axis)
Visit → Order Funnel
Engaged = 15+ min call
Visits2,000
Engaged (15m+)1,23662% of prev
Orders65353% of prev
💡 Engaged calls convert at 32.8% vs 32.3% for short calls.
HCP Coverage
Visits by doctor speciality
Total2,000
MR Leaderboard
Top 8 by field order value
Territory Efficiency
X: expense · Y: order value · size: visits
Sample Effectiveness
Samples given vs order visits per product
MR Activity Heatmap
Visit density · month × weekday
MonTueWedThuFriSatSunJanFebMarAprMayJunJulAug
LowHigh · 55 max visits/day
Needs Attention — Bottom 5 MRs
Lowest field order value in the filtered period
| MR | Territory | Visits | Orders | Conversion | Order Value | Expense |
|---|---|---|---|---|---|---|
| Ekavir Varkey | Nagpur | 48 | 12 | 25.0% | ₹71,102 | ₹31,833 |
| Jai Kota | Mumbai-2 | 49 | 11 | 22.4% | ₹82,973 | ₹32,474 |
| Ekapad Walia | Hyderabad | 47 | 12 | 25.5% | ₹83,104 | ₹33,997 |
| Kashvi Edwin | Kolkata | 40 | 9 | 22.5% | ₹88,083 | ₹26,302 |
| Victor Kannan | Ahmedabad | 49 | 15 | 30.6% | ₹88,295 | ₹34,055 |